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Hyperfocused Entrepreneur

ADHD is my superpower. Weekly systems and insights for entrepreneurs hyperfocused on Doing Less, but Better.

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this is why great entrepreneurs ultimately lose the money game

Prefer to watch the video? Click here. Hey Legend, I lived in the back of a van for the better part of my twenties. Not the cute #VanLife kind. Dirtbag rock climber. Showering at the gym. Eating peanut butter out of the jar with my fingers because I lost my last spoon somewhere in Bishop. And I was proud of it. I wore my broke-ness like a badge of honor. Money? That's for shallow people. That's for the sell-outs. I didn’t need money. I had sunsets, rad cliffs to climb, and a 1987 Ford...

Hey Legend, So, here's something ya never expect to say: I got robbed in broad daylight last week. The worst part? I actually like the guy who did it. After an 18-month hiatus, I'm back posting on my main YouTube channel. Each video takes ~20 hours of work (research, scripting, editing), so I do serious market research first to stack the odds in my favor before launching. The process is simple: find big creators (1M+ subs), medium (100k-1M), and small (>100k), then scan their libraries for...

anthony vicino doing brazilian jiu jitsu

Hey Legend, I can't stop thinking about this quote from legendary swordsman Miyamoto Musashi: “A bullet from a gun makes no distinction between practice and combat. You are training to be one and the same in your life.” I’ve coached Olympians and national champions, and the trait that consistently separates the greats from all the rest of us: How they treat the big moments in a game. It’s not intensity.It’s not hype.It’s not “wanting it more.” Watch Kobe. Watch Jordan. Seconds left. Season on...

Hey Legend, A couple years ago I found a million dollars sitting in the trash. Okay, that’s a slight exaggeration. It wasn’t quite a million dollars (more like a couple hundred thousand) and it was actually sitting in the recycling bin (not the trash). Here’s how I stumbled upon what I call Brown Gold... But before I tell you that story, here’s why this is on my mind. Last night I was reading Ted Turner’s autobiography (Call Me Ted) and he told an eerily similar story about stamps of all...

Hey Legend, About 15 months ago, I discovered one of my business partners had been lying to me. Fabricated financials...Company assets put into his personal name...Money moved out of the business without my knowledge... The truth came out slowly… and then all at once. And it was absolutely brutal. 6 months later, the whole thing (a real estate portfolio valued at ~$100M at its peak) came crashing down… And it wiped me out. I sued this partner, turned over everything I had uncovered to our...

Hey Legend, The ultimate paradox of success is this: It changes nothing. Or rather… It changes none of the things you’d expect. At least, that’s how it’s always been for me. When climbing the mountain, I can’t help but imagine how incredible it’s going to feel to get to the top. At last, the suffering grind will come to an end and I can finally just take a deep breath and enjoy the view. But that’s never really what ends up happening, is it? Instead, I crest the summit and the feeling is...

Keep a To-Don't List... A man asked his gardener, “How do you make your plants grow so beautifully?” The gardener replied, “I don’t force them to grow. I simply remove what stops them.” Michelangelo said something similar… When asked how he carved the statue of David, he said: “It’s simple. I just remove everything that is NOT David.” This is called: Addition through Subtraction. Often, on our quest to unlock inner-greatness, we begin by looking in all the wrong places. We look to introduce...

Let’s cut straight to it: If your business is currently doing under $1,000,000/year... You probably don’t have a sales problem.You have a volume problem. So many founders obsess over scripts, tactics, and objection handling… (and don’t get me wrong, that stuff IS important. So important that I dropped a resource at the bottom of this email to help you sharpen your blade.) But here’s the simple truth: Most businesses don’t have a sales problem. They have a visibility problem. Not enough people...

secret to winning (momentum)

This took me a stupidly long time to figure out, but... Success isn't fair.Winners win. Losers lose.The rich get richer. The poor get poorer. Not because the world is rigged…But because of something far more powerful: Momentum. It’s the ultimate force multiplier.And most entrepreneurs completely ignore it. This is a mistake. When you’re winning, everything feels effortless.When you’re losing, everything feels like a slog through wet cement. Momentum compunds. It can make even the smallest of...

I destroyed my best friend's business... here's what happened read time: 8 minutes watch the video here instead Eight years ago, I made one of the biggest mistakes in my entrepreneurial career: I destroyed my best friend’s business. And to this day, it remains the most painful failure I’ve ever experienced—not just because I tanked a company that wasn’t mine, but because of why it happened. It wasn’t because of the market. It wasn’t bad luck. It wasn’t even poor execution. It was me. I went...