stop doing this


read time: 3 minutes

don't feel like reading? listen to the audio version here


The best productivity hack I’ve ever stumbled on isn’t a To-Do List.

It’s a To-Don’t-Do List.

A man asked his gardener:

"How do you make your plants grow so beautifully?"

The gardener replied:

"I don't force them to grow. I simply remove that which stops them."

Michelangelo said something similar...

When asked how he carved the statue of David, he said:

"It's simple. I just remove everything that is NOT David."

This is one of my favorite mental models.

I call it Addition through Subtraction.

Often, on our quest to achieving whatever it is we've set out to achieve, we begin by looking in all the wrong places.

We look for the magical thing we're currently NOT doing that would somehow make all the difference.

And this is why people are generally so infatuated with studying the habits and routines of successful people.

"Surely they're doing something I'm not..." we think.

But the truth is, they're not.

You are probably already doing most of the right things.

The problem is... you're probably also doing a lot of the wrong things that counteract and cancel out those right things.

And an annoying little quirk of the universe is that the things which are bad for us tend to compound faster than the things which are good for us.

You can undo an entire week's worth of exercise with one meal.

You can destroy decades worth of trust in a second.

You can lose a lifetime worth of wealth on a single bad bet.

These aren't bugs, they're features.

And knowing how the software runs is step one in crafting a strategy that maximizes your odds of reaching your desired endstate.

For me, this means keeping a little cheat sheet that I call my Not To Do List.

This is a running list I keep in a Notes file which I know, if I can just avoid doing these things on a daily basis, will do far more in getting me to my goals than any To-Do List ever could.

Here’s mine:

Now it’s your turn.

Hit reply and tell me the 3 things you know are your biggest time and energy sucks that you’re NOT going to fall into the trap of doing today.

(I personally read every single email)

Stay Hyperfocused, My Friend
AV

P.S. I live by a simple motto: do less, but better. Watch this to learn the 6 rules of Essentialism that guide this little philosophy that has transformed my businesses (and life).

Hyperfocused Entrepreneur

ADHD is my superpower. Weekly systems and insights for entrepreneurs hyperfocused on Doing Less, but Better.

Read more from Hyperfocused Entrepreneur
trophy case of the mind

read time: 4 minutes click here to read online or share with a friend I’m kind of ashamed to admit this, but something happened that really threw me off this morning. One of my students launched a new product. And it performed phenomenally well. $100k+ of revenue in under 24-hours. You’d think, as his coach, that I’d be beaming with pride. (and I totally am) But if I’m being 100% truthful… I also felt like shit. Not because I don’t want him to win (I do!). But because watching him ship...

tightrope of success

read time: 8 minutes don't feel like reading? listen to the podcast version here Have ya ever thought about the fact that there are only so many ways to be happy, but a near infinite number of ways to be unhappy? Tolstoy probably said it best: “All happy families are alike; each unhappy family is unhappy in its own way.” Think about it… Let’s say you’re happy when you’re pain free, but unhappy when you experience pain. That means there is only one state in which you are happy (you feel no...

read time: 7 minutes listen to the audio version here (if ya don't feel like reading) Nine years ago I found myself up a creek, without a paddle, and in a boat I had no clue how to pilot. I blame my buddy Ryan. A couple months before, he'd asked me to help him scale his little manufacturing business that produced polyurethane rock climbing holds and imported hardware from China. Thing is… I’d been a professional rock climber in a past life, so I knew a thing or two about rock climbing holds…...